{"id":4868,"date":"2022-02-24T16:42:59","date_gmt":"2022-02-24T16:42:59","guid":{"rendered":"https:\/\/studysoup.com\/blog\/?p=4868"},"modified":"2022-02-24T16:42:59","modified_gmt":"2022-02-24T16:42:59","slug":"college-athletes-paid","status":"publish","type":"post","link":"https:\/\/newblog.studysoup.com\/?p=4868","title":{"rendered":"College Athletes Should Be Paid: Here&#8217;s How and Why"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/studysoup.com\/blog\/wp-content\/uploads\/2022\/02\/college-athletes-football-1024x683.jpg\" alt=\"college athletes football field\" class=\"wp-image-5574\"\/><\/figure>\n\n\n\n<p>You might be one of the <a href=\"https:\/\/www.insidehighered.com\/quicktakes\/2021\/06\/25\/poll-finds-mixed-public-support-paying-college-athletes\">62% of Americans<\/a> that think college athletes should be paid.<br><\/p>\n\n\n\n<p>The surprising thing is that despite <a href=\"https:\/\/www.uscannenbergmedia.com\/2021\/06\/30\/pay-for-play-why-name-image-and-likeness-compensation-for-ncaa-stars-is-a-good-thing\/#:~:text=It's%20about%20time%20college%20athletes%20can%20monetize%20their%20popularity.&amp;text=%E2%80%9CPay%20for%20Play%E2%80%9D%20is%20a,sponsorships%20and%20various%20other%20means.\">a big win for college athletes in 2021 to be paid<\/a>, the verdict is still out if college athletes should be paid directly from universities.<br><\/p>\n\n\n\n<p>In this post, you&#8217;ll learn about how college athletes get paid now and if they will be paid by schools in the future..<br><\/p>\n\n\n\n<p>Let\u2019s dig in.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why Should Student-Athletes Get Paid?<\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>There needs to be impactful, dynamic bylaw change within the association. Student-athletes deserve better compensation, in whatever form it may hold&#8221;<\/p><cite>Maggie Mihaylova: Columnist of The Michigan Daily<\/cite><\/blockquote>\n\n\n\n<p><a href=\"https:\/\/thesportjournal.org\/article\/pointcounterpoint-paying-college-athletes\/\">Since 1906 the NCAA prohibited student-athletes from any compensation<\/a> until recently. Now college athletes can get paid for name, image, and likeness opportunities, though still not directly from schools.<br><\/p>\n\n\n\n<p>It might be easy to ask yourself, \u201cWhy should they get paid if they get scholarships\u201d, right?<br><\/p>\n\n\n\n<p>That\u2019s a valid point, especially considering that the average cost of a public <a href=\"https:\/\/bigfuture.collegeboard.org\/pay-for-college\/college-costs\/college-costs-faqs\">4 year college is $23,480 for out of state students<\/a>.&nbsp;<br><\/p>\n\n\n\n<p>But of more than 480,000 college athletes nationwide, <a href=\"https:\/\/www.ncsasports.org\/recruiting\/how-to-get-recruited\/scholarship-facts#:~:text=Most%20student%2Dathletes%20do%20not,and%20sometimes%20even%20living%20expenses.\">only 1%<\/a> get a full-ride scholarship (you\u2019d have a better chance of getting struck by lightning (10%).<br><\/p>\n\n\n\n<p>And whether you\u2019re for or against it, it\u2019s no secret that there\u2019s money made in the process. To be exact, college sports programs <a href=\"https:\/\/www.ngpf.org\/blog\/question-of-the-day\/question-of-the-day-how-much-revenue-do-college-sports-generate-for-athletic-departments-each-year\/\">make over $18 billion per year<\/a>.<br><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/studysoup.com\/blog\/wp-content\/uploads\/2022\/02\/25236-min-1024x1024.jpg\" alt=\"\" class=\"wp-image-5353\"\/><figcaption>(<a href=\"https:\/\/www.statista.com\/chart\/25236\/ncaa-athletic-department-revenue\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"source (opens in a new tab)\">source<\/a>)<\/figcaption><\/figure>\n\n\n\n<p>Here\u2019s are the top 3 reasons why you might think they should be paid:<br><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. They make money for schools and the NCAA<\/strong><\/h3>\n\n\n\n<p>You&#8217;d probably agree college athletes are the faces of universities and the NCAA. Without them, those unforgettable nail-biting game moments you might&#8217;ve experienced wouldn&#8217;t have existed and nor the billion dollars in revenue.<br><\/p>\n\n\n\n<p>To put it into perspective just the Texas A&amp;M Aggies (a <a rel=\"noreferrer noopener\" aria-label=\"top football team (opens in a new tab)\" href=\"https:\/\/studysoup.com\/blog\/lifestyle\/super-bowl-2017\/\" target=\"_blank\">top football team<\/a>) has a three-year <a href=\"https:\/\/www.statista.com\/chart\/20152\/college-football-programs-earning-most-profits\/\">average profit of $94 million<\/a>.<\/p>\n\n\n\n<p>So naturally, while some coaches are being paid <a href=\"https:\/\/www.usatoday.com\/story\/sports\/ncaaf\/2020\/10\/14\/college-football-coaches-salaries-five-surprising-findings-data\/5900066002\/\">up to $9.3 million<\/a>, the student-athletes wanted a piece of the pie.<br><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Sports takes away from study and career opportunities.<br><\/strong><\/h3>\n\n\n\n<p><strong><br><\/strong>Most college athletes dedicate more 40 hours per week on team activity. That\u2019s just like a full-time job cutting into their study time significantly.&nbsp;<br><\/p>\n\n\n\n<p>Above all, <a href=\"https:\/\/theconversation.com\/lets-get-real-with-college-athletes-about-their-chances-of-going-pro-110837\">Fewer than 2%<\/a> of them go pro, meaning after college they enter a highly competitive job market. Let\u2019s not forget that some sports, like football, take a major toll on the body. <\/p>\n\n\n\n<p>&nbsp;In short, California governor <a href=\"https:\/\/thecollegepost.com\/california-college-athlete-bill\/\">Gavin Newsom put it perfectly: <\/a><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p> \u201cColleges reap billions from these student athletes\u2019 sacrifices and success but, in the same breath, block them from earning a single dollar\u201d<\/p><\/blockquote>\n\n\n\n<p><br><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. Sports teams lift exposure and status of schools.<\/strong><br><\/h3>\n\n\n\n<p>Whenever you hear about a team that makes it to the final four, what does that mean for a school?<br><\/p>\n\n\n\n<p>Other than more airtime on big sports channels, it\u2019s an opportunity to attract more academic and sports talent, donations, and revenue from apparel and ticket sales.&nbsp;<br><\/p>\n\n\n\n<p>Doug J. Chung, of Harvard University, found that schools with Cinderella football teams that make it to a playoff round consistently see a <a href=\"https:\/\/www.hbs.edu\/ris\/Publication%20Files\/13-067.pdf\">lift of 18.7%<\/a> in applications (the &#8220;Flutie Effect&#8221;). <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/studysoup.com\/blog\/wp-content\/uploads\/2022\/02\/flutie-1-min-1.png\" alt=\"flutie effect chart\" class=\"wp-image-5351\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How They Can Get Paid Now<\/strong><\/h2>\n\n\n\n<p>As of July 1st, 2021<\/a>, student-athletes have had the opportunity to get paid with traditional endorsements, personal appearances and social media opportunities.<br><\/p>\n\n\n\n<p><a href=\"https:\/\/www.cbsnews.com\/news\/college-athletes-endorsements-sponsorship-ncaa-nil\/\">Some of the biggest earners<\/a> to date are University of Miami quarterback D&#8217;Eriq Kin ($20,000 contract with a moving company) and&nbsp; Hercy Miller of Tennessee State University ($2 million contract with a tech company).<br><\/p>\n\n\n\n<p>Through apparel, sponsorships, social media campaigns, and appearances some college athletes can bank in before going pro. But let\u2019s not forget that these are a small few that can make such lucrative deals.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong><br>The StudySoup Sponsorship Program<\/strong><\/h3>\n\n\n\n<p><strong><br><\/strong>As of now, lots of well-deserving athletes have been left out of the mix. It\u2019s still early on and there\u2019s definitely more to come.&nbsp;<br><\/p>\n\n\n\n<p>If you\u2019re still in school now, you definitely know how 4 years pass in a flash. So for active student-athletes, it makes sense to be on the lookout for compensation opportunities.<br><\/p>\n\n\n\n<p>On top of that, for intramural and club athletes- travel, food, and gear costs aren\u2019t covered by universities.<br><\/p>\n\n\n\n<p>That\u2019s why StudySoup has just launched the sponsorship program for NCAA, intramural and club athletes.&nbsp;<br><\/p>\n\n\n\n<p>In addition, our sponsored teams have the opportunity to get compensated without cutting into study and practice time. <br><\/p>\n\n\n\n<p>The UCSB Burning Skirts and the UCLA Smaug ultimate teams kicked off the program and are continually building towards their compensation goals to have a winning season.<br><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How it works <\/strong><\/h3>\n\n\n\n<p>We know that student-athletes have commitments not only to school but personal life matters as well. That\u2019s why our program focuses on two things:<br><\/p>\n\n\n\n<p>\u2022 Help teams reach their financial goals with sponsorship actions.<\/p>\n\n\n\n<p>\u2022 Help teams get the most exposure possible in as little time as possible.<\/p>\n\n\n\n<p>With those two goals in mind each team gets an upfront bonus just for signing up for the sponsorship program.  <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/studysoup.com\/blog\/wp-content\/uploads\/2022\/02\/Smaug_Team_Pic2-min.jpg\" alt=\"\" class=\"wp-image-5354\"\/><figcaption>UCLA Smaug Team: <a rel=\"noreferrer noopener\" href=\"https:\/\/studysoup.com\/apply\/utm_source=smaug?utm_source=organic&amp;utm_medium=blog&amp;utm_campaign=sponsorshippost\" target=\"_blank\">Click here to support them<\/a> (each signup gives them compensation). (<a rel=\"noreferrer noopener\" href=\"https:\/\/play.usaultimate.org\/teams\/events\/Eventteam\/?TeamId=mMOnM9Hj0tjMgATYKMpSgzmmcpEKKRsdBknDo5b%2FZ1I%3D\" target=\"_blank\">source<\/a>)<\/figcaption><\/figure>\n\n\n\n<p>After, each team has one job- Get as many students as possible to fill out a notetaker <a rel=\"noreferrer noopener\" aria-label=\"job application form (opens in a new tab)\" href=\"https:\/\/studysoup.com\/apply?utm_source=organic&amp;utm_medium=blog&amp;utm_campaign=sponsorshippost\" target=\"_blank\">job application form<\/a> (takes 1 minute and free). Each time a team gets a signup, they get a commission from us with bonuses.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/studysoup.com\/blog\/wp-content\/uploads\/2022\/02\/DSC_0991_Original-min-1024x683.jpg\" alt=\"womens college athletes\" class=\"wp-image-4887\"\/><figcaption>UCSB Burning Skirts: <a rel=\"noreferrer noopener\" href=\"https:\/\/studysoup.com\/apply\/utm_source=skirts?utm_source=skirts&amp;utm_medium=blog&amp;utm_campaign=sponsorshipblogpost\" target=\"_blank\">Click here to support them<\/a> (each signup gives them compensation).<\/figcaption><\/figure>\n\n\n\n<p>To get started, send us an e-mail (<a href=\"mailto:stephen@studysoup.com\">stephen@studysoup.com<\/a>) and we&#8217;ll:<br><\/p>\n\n\n\n<p>1) Set up an initial introduction meeting with compensation details for your team.<\/p>\n\n\n\n<p>2) Review a custom made action-plan from our marketing team that takes teams minutes to implement.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Conclusion: Will college athletes ever get paid by schools?<\/strong><\/h2>\n\n\n\n<p>At first sight, you might think the answer to that would be a &#8220;Hell yes!&#8221;. <\/p>\n\n\n\n<p>Aside from keeping all of the $18 billion yearly profit is better business for colleges than splitting it with athletes- You should consider the following:<\/p>\n\n\n\n<p>\u2022Should all colleges pay all athletes the same salary\/wage? What about D3 schools that may not make the same revenue as a top D1 school?<\/p>\n\n\n\n<p>\u2022Does Title XI still apply in paying women&#8217;s and men&#8217;s sports athletes equally? Could this create another layer of <a href=\"https:\/\/studysoup.com\/blog\/education-2\/college-majors-with-the-greatest-gender-disparities\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"gender inequality (opens in a new tab)\">gender inequality<\/a>?<br><br>\u2022Would student-athletes compete for payment rather than purely competing?<\/p>\n\n\n\n<p>All of these and more have to be considered. It&#8217;s still uncertain what the future might hold, but one thing is for sure, the Fair Play Act means progress. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><a href=\"https:\/\/studysoup.com\/tsg\/index?utm_source=bannercta&amp;utm_medium=blog&amp;utm_campaign=tsgclicks\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/studysoup.com\/blog\/wp-content\/uploads\/2022\/04\/textbooksurvivalguide.png\" alt=\"textbooksurvivalguide\" class=\"wp-image-5620\" width=\"677\" height=\"226\"\/><\/a><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>You might be one of the 62% of Americans that think college athletes should be paid. The surprising thing is that despite a big win for college athletes in 2021 to be paid, the verdict is still out if college athletes should be paid directly from universities. In this post, you&#8217;ll learn about how college [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4873,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[3,4],"class_list":["post-4868","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-college-athletes","tag-college-scholarship"],"_links":{"self":[{"href":"https:\/\/newblog.studysoup.com\/index.php?rest_route=\/wp\/v2\/posts\/4868","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newblog.studysoup.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newblog.studysoup.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newblog.studysoup.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/newblog.studysoup.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4868"}],"version-history":[{"count":0,"href":"https:\/\/newblog.studysoup.com\/index.php?rest_route=\/wp\/v2\/posts\/4868\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newblog.studysoup.com\/index.php?rest_route=\/"}],"wp:attachment":[{"href":"https:\/\/newblog.studysoup.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4868"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newblog.studysoup.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4868"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newblog.studysoup.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4868"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}